International Trade
"Two years ago I bought this book and have re-read it
30 times since. Mr. Spier's book (and online class) steered me
away from some bad ideas to good ones and now my business is up
and running, and growing. "How Small Business Trades Worldwide"
is a phenomenal resource!
Mary Morrison Coral Gables, FL"
Sixteen years in the making, my book How Small Business Trades Worldwide is required text at over 20 colleges around USA and Canada.
International traders are notorious for helping each other out, and yet there was no book to introduce new people to the field. This book shows you the steps you take to establish yourself in the most direct manner. The book is unique in that it lays out the role and value of the small business international trader, so you understand what you are doing, and why.
If you need a quick read with depth and seriousness, I get you to the point of international trade quickly and with the least possible cost.
The problem we face as a small business is we are new: we cannot do a valid and reliable market study, we have little or no finance, we have no reputation, we are not sure what product or service will sell. Yet everyday new businesses form and thrive. How?
Beginning with what will sell best for YOU, the most important thing in business is customers. We don't waste time with trade leads, we go straight to the best customer for your commodity, product or service. Can we get enough orders to cover the suppliers minimum production run in a workable amount of time, profitably? If so, then we have obviated the need for a market study. If we CANNOT get enough orders to cover the suppliers minimum production run in a workable amount of time, profitably, why not? If need be we can correct any errors.
The hardest part of any business is to get the product, commodity or service right. This book shows you how to make it right, just as those you see thriving in small business international trade did it. You learn from the best. We are the only source for this.
And then all those other problems... how to deal with US Customs, rules regulations... logistics, finance. How to work with those customers, promotion, advertising... bankers? Insurance! We cover how to handle all this.
When you finish the book, you are invited to join over 900 others in a listserv where you can exchange ideas and questions. Thus your "continuing education" is free and never ends. Here is the book:
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The University Bookstore in Seattle, Washington keeps the book in stock and will ship the book with free shipping (media rate) and no tax if it is shipped out-of-state.
The phone number is 1-800-335-7323 (READ) if you are outside of the Seattle 206/425 area code, and the local number is 206-634-3400 for those inside Seattle area codes..
Hours for both numbers would be regular
store hours, Pacific Coast Time:
Mon-Fri 9-9
Sat 9-6
Sun 12-5
Here are a half-dozen places you can buy it online. The last link is how to buy it directly from me. I do not offer a discount , but if you do buy it from me, I'll happily autograph your copy.
How Small Business Trades Worldwide:...
Buy the paperback version of the book directly from John Spiers and get an autographed copy.
Buy the hardcover version of the book from John Spiers and get an autographed copy
Buy an eVersion of the book to read on your computer.
These libraries carry the book in their collection.
If none on the list is close to you, encourage your local library to buy it, and then borrow the book. Cut and paste the book detail next to the cover image above and take it to your librarian. You may have to fill out request form, but libraries like to stock what their patrons want to read.
My first paid-for published writing assignment I wrote in English to be translated to Japanese; let me know if you'd like to read the entire article.
eMail: John@JohnSpiers.com
